Technology

New 9.7-inch iPad

New 9.7-inch iPad

The new 9.7-inch iPad delivers the revolutionary iPad experience at an even more affordable price.

read more
Apple Introduces New MacBook Pro

Apple Introduces New MacBook Pro

The all-new MacBook Pro is the thinnest and lightest MacBook Pro ever. It introduces a breakthrough interface called the Touch Bar that replaces the traditional function keys with a brilliant Retina-quality Multi-Touch display. The Touch Bar places controls right at...

read more
Apple Watch Series 2

Apple Watch Series 2

Apple Watch Series 2 is the next generation of the world’s most popular smartwatch. It’s packed with incredible fitness and health capabilities, including water resistance to 50 meters for swimming and built-in GPS. It also features a display that’s more than two...

read more
iPhone 7 and iPhone 7 Plus

iPhone 7 and iPhone 7 Plus

iPhone 7 is the best, most advanced iPhone yet. It features new advanced camera systems, the fastest performance with the best battery life ever on an iPhone, immersive stereo speakers, wide color gamut Retina HD display, new solid-state Home button, two beautiful new...

read more
AirPods

AirPods

AirPods reinvent the wireless audio experience. Automatically on and always connected, they’re powered by the custom Apple W1 chip, feature one-tap set up with iPhone, and deliver industry-leading battery life with an always-ready charging case. Available late...

read more
Trademark Registration in this picture: Can you find it?

Trademark Registration in this picture: Can you find it?

HINT: It’s not a word, or a logo Apple has a trademark registration for the Apple Store Design. Building a valuable brand begins with selecting, then protecting a word and logo to represent the good will of a company. Brand names and trademarks are the means by which...

read more